{"id":31903,"date":"2020-12-08T11:30:04","date_gmt":"2020-12-08T10:30:04","guid":{"rendered":"http:\/\/wearepropos.es\/proyectos\/kabeh-textiles-durables\/"},"modified":"2023-09-09T13:09:59","modified_gmt":"2023-09-09T11:09:59","slug":"kabeh-textiles-durables","status":"publish","type":"project","link":"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/","title":{"rendered":"Kabeh, textiles durables"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.21.0&Prime; background_color=\u00a0\u00bb#e3e9f3&Prime; min_height=\u00a0\u00bb632px\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb35px||0px|||\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.16&Prime; width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb68%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb72px||2px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text content_tablet=\u00a0\u00bb\u00a0\u00bb content_phone=\u00a0\u00bb <\/p>\n<h1 class=\"%22ml6%22;\" style=\"%22color:#c1c5c8;\" center=\"\" font-size:=\"\">   <span class=\"%22text-wrapper%22\">     <span class=\"%22letters%22\">El textil<br \/>sostenible<\/span>   <\/span><\/h1>\n<p> <script src=%22https:\/\/cdnjs.cloudflare.com\/ajax\/libs\/animejs\/2.0.2\/anime.min.js%22><\/script> \u00a0\u00bb content_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; min_height=\u00a0\u00bb70px\u00a0\u00bb custom_margin=\u00a0\u00bb20px||6px||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb40px||3px||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h1 style=\"font-size: 73px; font-family: p !important; color: #3a4781 !important; letter-spacing: -1.5px !important; line-height: 75px !important; text-align: center;\">Kabeh en Palestine<\/h1>\n<p>[\/et_pb_text][et_pb_code _builder_version=\u00a0\u00bb4.16&Prime; custom_margin=\u00a0\u00bb||29px|||\u00a0\u00bb custom_padding=\u00a0\u00bb0px|||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<script><!-- [et_pb_line_break_holder] -->\/\/ Wrap every letter in a span<!-- [et_pb_line_break_holder] -->var textWrapper = document.querySelector('.ml6 .letters');<!-- [et_pb_line_break_holder] -->textWrapper.innerHTML = textWrapper.textContent.replace(\/\\S\/g, \"<span class='letter'>$&<\/span>\");<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->anime.timeline({loop: false})<!-- [et_pb_line_break_holder] -->  .add({<!-- [et_pb_line_break_holder] -->    targets: '.ml6 .letter',<!-- [et_pb_line_break_holder] -->    translateY: [\"1.1em\", 0],<!-- [et_pb_line_break_holder] -->    translateZ: 0,<!-- [et_pb_line_break_holder] -->    duration: 750,<!-- [et_pb_line_break_holder] -->    delay: (el, i) => 50 * i<!-- [et_pb_line_break_holder] -->  }).add({<!-- [et_pb_line_break_holder] -->    targets: '.ml6',<!-- [et_pb_line_break_holder] -->    opacity: 0,<!-- [et_pb_line_break_holder] -->    duration: 1000,<!-- [et_pb_line_break_holder] -->    easing: \"easeOutExpo\",<!-- [et_pb_line_break_holder] -->    delay: 100000<!-- [et_pb_line_break_holder] -->  });<!-- [et_pb_line_break_holder] -->\t<\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_5,1_5,3_5&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb1&Prime; disabled_on=\u00a0\u00bboff|off|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.18.0&Prime; width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb80%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb min_height=\u00a0\u00bb38px\u00a0\u00bb custom_margin=\u00a0\u00bb-37px|auto|-5px|auto|false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px||19px||false|false\u00a0\u00bb border_color_all=\u00a0\u00bb#ffffff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_5&Prime; _builder_version=\u00a0\u00bb4.18.0&Prime; background_enable_color=\u00a0\u00bboff\u00a0\u00bb custom_padding=\u00a0\u00bb5px||5px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.21.0&Prime; text_text_color=\u00a0\u00bb#6884a0&Prime; text_font_size=\u00a0\u00bb15px\u00a0\u00bb header_3_font=\u00a0\u00bbbold||||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#6884a0&Prime; header_3_font_size=\u00a0\u00bb15px\u00a0\u00bb header_3_letter_spacing=\u00a0\u00bb1px\u00a0\u00bb custom_margin=\u00a0\u00bb-3px||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb28px|||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3 class=\"category\">Secteur<\/h3>\n<h4 class=\"category\">Gouvernement[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.18.0&Prime; text_text_color=\u00a0\u00bb#6884a0&Prime; text_font_size=\u00a0\u00bb15px\u00a0\u00bb header_3_font=\u00a0\u00bbbold||||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#6884a0&Prime; header_3_font_size=\u00a0\u00bb15px\u00a0\u00bb header_3_letter_spacing=\u00a0\u00bb1px\u00a0\u00bb custom_margin=\u00a0\u00bb-7px||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb22px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3 class=\"category\">Services<\/h3>\n<h4 class=\"category\">Planification strat\u00e9gique<br \/>L&rsquo;image de marque<br \/>L&rsquo;image de marque<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_5&Prime; _builder_version=\u00a0\u00bb4.18.0&Prime; background_enable_color=\u00a0\u00bboff\u00a0\u00bb custom_padding=\u00a0\u00bb5px||5px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_column][et_pb_column type=\u00a0\u00bb3_5&Prime; _builder_version=\u00a0\u00bb4.18.0&Prime; background_enable_color=\u00a0\u00bboff\u00a0\u00bb custom_padding=\u00a0\u00bb5px||5px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.21.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb21px|||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2 class=\"frase\">Kabeh est la participation de Prop\u00f3s au concours international de l&rsquo;ONUDI, l&rsquo;organisation des Nations unies pour le d\u00e9veloppement industriel.<\/span><\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2&Prime; make_equal=\u00a0\u00bbon\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; width=\u00a0\u00bb69%\u00a0\u00bb width_tablet=\u00a0\u00bb69%\u00a0\u00bb width_phone=\u00a0\u00bb69%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb|auto|-2px|auto||\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb27px||37px|||\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||42px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text content_tablet=\u00a0\u00bb\u00a0\u00bb content_phone=\u00a0\u00bb <\/h4>\n<p><span style=\"%22color:\">EME Branding atendi\u00f3 la propuesta de este organismo internacional para desarrollar una marca con la que comercializar los productos de la empresa social. Y dar cumplimiento al plan de marketing de la compa\u00f1\u00eda.<\/p>\n<p><span style=\"%22color:\">Esta fue nuestra respuesta: Kabeh.<\/span><\/p>\n<p> \u00a0\u00bb content_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3 class=\"ladillo\">Pr\u00e9sentation<\/h3>\n<\/h4>\n<p style=\"padding-top:20px;\">Nous avons r\u00e9pondu \u00e0 la proposition de cette organisation internationale de d\u00e9velopper une marque pour commercialiser les produits de l&rsquo;entreprise sociale. Et mettre en \u0153uvre le plan de marketing de l&rsquo;entreprise. Voici notre r\u00e9ponse : Kabeh.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=\u00a0\u00bb\u00a0\u00bb content_phone=\u00a0\u00bb <\/p>\n<p><span style=\"%22color:\">UNIDO, la organizaci\u00f3n de promoci\u00f3n industrial de la ONU, promovi\u00f3 en Palestina un proyecto de innovaci\u00f3n textil. <\/p>\n<p><span style=\"%22color:\">Se trata de una iniciativa de cooperaci\u00f3n internacional que pretende promover la mejora del empleo en colectivos como la mujer y los j\u00f3venes palestinos.<\/span><\/p>\n<p> \u00a0\u00bb content_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>L&rsquo;ONUDI, l&rsquo;organisation de promotion industrielle des Nations unies, a promu un projet d&rsquo;innovation textile en Palestine. Il s&rsquo;agit d&rsquo;une initiative de coop\u00e9ration internationale qui vise \u00e0 promouvoir l&rsquo;am\u00e9lioration de l&#8217;emploi au sein de groupes tels que les femmes et les jeunes Palestiniens.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2&Prime; custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; background_color=\u00a0\u00bb#e3e9f3&Prime; module_alignment=\u00a0\u00bbcenter\u00a0\u00bb min_height=\u00a0\u00bb402px\u00a0\u00bb custom_margin=\u00a0\u00bb15px|auto|22px||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb-19px|0px|-69px|0px|false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb1px|||||\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px|0px|0px|0px|false|false\u00a0\u00bb filter_saturate=\u00a0\u00bb144%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text content_tablet=\u00a0\u00bb\u00a0\u00bb content_phone=\u00a0\u00bb <\/p>\n<p><span style=\"%22color:\">Kabeh, el nombre elegido para la marca, proviene de la transcripci\u00f3n occidental de la palabra \u00e1rabe qabbeh. El qabbeh es una pieza rectangular bordada en la ropa palestina.<\/span><\/p>\n<p> \u00a0\u00bb content_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.18.0&Prime; custom_margin=\u00a0\u00bb||27px|||\u00a0\u00bb custom_padding=\u00a0\u00bb5px|||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Kabeh, le nom choisi pour la marque, vient de la transcription occidentale du mot arabe qabbeh. Le qabbeh est une pi\u00e8ce rectangulaire d&rsquo;un v\u00eatement palestinien brod\u00e9.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.18.0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Il \u00e9tait g\u00e9n\u00e9ralement plac\u00e9 sur la poitrine du v\u00eatement f\u00e9minin et sa pr\u00e9sence dans l&rsquo;habillement remonte aux XIXe et XXe si\u00e8cles par l&rsquo;interm\u00e9diaire des felaheen ou paysans palestiniens.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_code _builder_version=\u00a0\u00bb4.21.0&Prime; custom_padding=\u00a0\u00bb||6px|||\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<!------------------------ Untitled design-550x400 ------------------------><!-- [et_pb_line_break_holder] --><iframe loading=\"lazy\" src=\"\/\/cdn.bannersnack.com\/banners\/b1nl7qssp\/embed\/index.html?userId=42413843&amp;t=1603024176\" width=\"100%\" height=\"400\" scrolling=\"no\" frameborder=\"0\" allowtransparency=\"true\" allow=\"autoplay\" allowfullscreen=\"true\"><\/iframe>[\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2&Prime; _builder_version=\u00a0\u00bb4.21.0&Prime; background_enable_color=\u00a0\u00bboff\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb27px|auto||auto||\u00a0\u00bb custom_padding=\u00a0\u00bb1px|||||\u00a0\u00bb filter_saturate=\u00a0\u00bb144%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.21.0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/emebranding.es\/wp-content\/uploads\/2020\/10\/Pautados-01.png\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; background_enable_image=\u00a0\u00bboff\u00a0\u00bb custom_margin=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb0px||-13px||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/emebranding.es\/wp-content\/uploads\/2020\/10\/Logotipo-01.png\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; background_enable_image=\u00a0\u00bboff\u00a0\u00bb custom_margin=\u00a0\u00bb-2px||||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2&Prime; _builder_version=\u00a0\u00bb4.21.0&Prime; background_enable_color=\u00a0\u00bboff\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb27px|auto||auto||\u00a0\u00bb custom_padding=\u00a0\u00bb1px|||||\u00a0\u00bb filter_saturate=\u00a0\u00bb144%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/emebranding.es\/wp-content\/uploads\/2020\/10\/Isotipo-04.png\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; background_enable_image=\u00a0\u00bboff\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/emebranding.es\/wp-content\/uploads\/2020\/10\/Cromatismo-01.png\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; background_enable_image=\u00a0\u00bboff\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb-1px||0px||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; background_color=\u00a0\u00bb#e3e9f3&Prime; min_height=\u00a0\u00bb168px\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb44px||23px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||34px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2&Prime; make_equal=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; custom_margin=\u00a0\u00bb-30px|auto||auto||\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb-70px||||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb63px||48px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text content_tablet=\u00a0\u00bb\u00a0\u00bb content_phone=\u00a0\u00bb <\/p>\n<p><span style=\"%22color:\">Para la construcci\u00f3n del sistema gr\u00e1fico se toma como referencia el concepto originario de Qabbeh y su centralidad en el espacio textil. <\/p>\n<p><span style=\"%22color:\">Se construye un sistema donde todos los elementos parten del isotipo y se alinean en patr\u00f3n secuenciado con \u00e9l.<\/span><\/p>\n<p> \u00a0\u00bb content_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><span style=\"color: #494949;\">Pour la construction du syst\u00e8me graphique, le concept original de Qabbeh et sa centralit\u00e9 dans l&rsquo;espace textile sont pris comme r\u00e9f\u00e9rence. Un syst\u00e8me est construit dans lequel tous les \u00e9l\u00e9ments partent de l&rsquo;isotype et s&rsquo;alignent sur lui de mani\u00e8re s\u00e9quentielle.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=\u00a0\u00bb\u00a0\u00bb content_phone=\u00a0\u00bb\u00a0\u00bb content_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><span style=\"color: #494949;\">La marque renforce les objectifs et les valeurs du projet. Les quatre points repr\u00e9sentent la soci\u00e9t\u00e9 ainsi que les quatre ODD auxquels le projet contribue directement. Le carr\u00e9 repr\u00e9sente le territoire et le pav\u00e9 est cens\u00e9 repr\u00e9senter l&rsquo;int\u00e9gration voulue par le projet et l&rsquo;interrelation entre les femmes et les jeunes Palestiniens.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; background_color=\u00a0\u00bb#e3e9f3&Prime; min_height=\u00a0\u00bb168px\u00a0\u00bb custom_margin=\u00a0\u00bb10px||0px|||\u00a0\u00bb custom_padding=\u00a0\u00bb0px||23px|||\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||34px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2&Prime; make_equal=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; min_height=\u00a0\u00bb340px\u00a0\u00bb custom_margin=\u00a0\u00bb-21px|auto||auto||\u00a0\u00bb custom_padding=\u00a0\u00bb3px||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/emebranding.es\/wp-content\/uploads\/2020\/09\/Etiqueta-Ropa-scaled.jpg\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/emebranding.es\/wp-content\/uploads\/2020\/10\/iPhone-scaled.jpg\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2&Prime; make_equal=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; custom_margin=\u00a0\u00bb|auto|63px|auto|false|false\u00a0\u00bb custom_padding=\u00a0\u00bb29px||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/emebranding.es\/wp-content\/uploads\/2020\/10\/Regalo-scaled.jpg\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/emebranding.es\/wp-content\/uploads\/2020\/10\/Bolsa-scaled.jpg\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ONUDI (Nations Unies)<\/p>\n","protected":false},"author":4,"featured_media":31559,"template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[710,674],"project_tag":[683,718,681,712,713,711,678,727,714,719,729,722,725,720,676,716],"class_list":["post-31903","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-conseil-en-matiere-de-developpement-durable-et-desg","project_category-limage-de-marque-lobjectif-et-la-marque","project_tag-applications","project_tag-commerce-de-detail","project_tag-communication","project_tag-conception","project_tag-graphique","project_tag-identite-dentreprise","project_tag-image-de-marque","project_tag-israel-fr","project_tag-la-cooperation-au-developpement","project_tag-nations-unies","project_tag-objectif-strategique","project_tag-onu-fr","project_tag-onudi","project_tag-palestine","project_tag-publicite","project_tag-textile"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kabeh, textiles durables &#8211; Prop\u00f3s | Sostenibilidad, ESG, Branding y Comunicaci\u00f3n en Madrid, Barcelona y Ginebra<\/title>\n<meta name=\"description\" content=\"Projet de marque et de durabilit\u00e9 soumis par Prop\u00f3s \u00e0 l&#039;ONUDI, la division industrielle des Nations unies, sur les textiles palestiniens.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kabeh, textiles durables &#8211; Prop\u00f3s | Sostenibilidad, ESG, Branding y Comunicaci\u00f3n en Madrid, Barcelona y Ginebra\" \/>\n<meta property=\"og:description\" content=\"Projet de marque et de durabilit\u00e9 soumis par Prop\u00f3s \u00e0 l&#039;ONUDI, la division industrielle des Nations unies, sur les textiles palestiniens.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/\" \/>\n<meta property=\"og:site_name\" content=\"Prop\u00f3s | Sostenibilidad, ESG, Branding y Comunicaci\u00f3n en Madrid, Barcelona y Ginebra\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-09T11:09:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wearepropos.es\/wp-content\/uploads\/2022\/12\/thumb-kabeh-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2166\" \/>\n\t<meta property=\"og:image:height\" content=\"2560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/project\\\/kabeh-textiles-durables\\\/\",\"url\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/project\\\/kabeh-textiles-durables\\\/\",\"name\":\"Kabeh, textiles durables &#8211; Prop\u00f3s | Sostenibilidad, ESG, Branding y Comunicaci\u00f3n en Madrid, Barcelona y Ginebra\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/project\\\/kabeh-textiles-durables\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/project\\\/kabeh-textiles-durables\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/wearepropos.es\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/thumb-kabeh-scaled.jpg\",\"datePublished\":\"2020-12-08T10:30:04+00:00\",\"dateModified\":\"2023-09-09T11:09:59+00:00\",\"description\":\"Projet de marque et de durabilit\u00e9 soumis par Prop\u00f3s \u00e0 l'ONUDI, la division industrielle des Nations unies, sur les textiles palestiniens.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/project\\\/kabeh-textiles-durables\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/wearepropos.es\\\/fr\\\/project\\\/kabeh-textiles-durables\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/project\\\/kabeh-textiles-durables\\\/#primaryimage\",\"url\":\"https:\\\/\\\/wearepropos.es\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/thumb-kabeh-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/wearepropos.es\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/thumb-kabeh-scaled.jpg\",\"width\":2166,\"height\":2560},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/project\\\/kabeh-textiles-durables\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Projets\",\"item\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/project\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Kabeh, textiles durables\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/\",\"name\":\"Prop\u00f3s | Sostenibilidad, ESG, Branding y Comunicaci\u00f3n en Madrid, Barcelona y Ginebra\",\"description\":\"Empresa y agencia consultora en Sostenibilidad, ESG, impacto social, informe no financiero, branding y dise\u00f1o en Madrid, Barcelona y Ginebra\",\"publisher\":{\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/#organization\",\"name\":\"Prop\u00f3s\",\"url\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/wearepropos.es\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/fondo-generalista.png\",\"contentUrl\":\"http:\\\/\\\/wearepropos.es\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/fondo-generalista.png\",\"width\":1219,\"height\":649,\"caption\":\"Prop\u00f3s\"},\"image\":{\"@id\":\"https:\\\/\\\/wearepropos.es\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Kabeh, textiles durables &#8211; Prop\u00f3s | Sostenibilidad, ESG, Branding y Comunicaci\u00f3n en Madrid, Barcelona y Ginebra","description":"Projet de marque et de durabilit\u00e9 soumis par Prop\u00f3s \u00e0 l'ONUDI, la division industrielle des Nations unies, sur les textiles palestiniens.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/","og_locale":"fr_FR","og_type":"article","og_title":"Kabeh, textiles durables &#8211; Prop\u00f3s | Sostenibilidad, ESG, Branding y Comunicaci\u00f3n en Madrid, Barcelona y Ginebra","og_description":"Projet de marque et de durabilit\u00e9 soumis par Prop\u00f3s \u00e0 l'ONUDI, la division industrielle des Nations unies, sur les textiles palestiniens.","og_url":"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/","og_site_name":"Prop\u00f3s | Sostenibilidad, ESG, Branding y Comunicaci\u00f3n en Madrid, Barcelona y Ginebra","article_modified_time":"2023-09-09T11:09:59+00:00","og_image":[{"width":2166,"height":2560,"url":"https:\/\/wearepropos.es\/wp-content\/uploads\/2022\/12\/thumb-kabeh-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/","url":"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/","name":"Kabeh, textiles durables &#8211; Prop\u00f3s | Sostenibilidad, ESG, Branding y Comunicaci\u00f3n en Madrid, Barcelona y Ginebra","isPartOf":{"@id":"https:\/\/wearepropos.es\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/#primaryimage"},"image":{"@id":"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/#primaryimage"},"thumbnailUrl":"https:\/\/wearepropos.es\/wp-content\/uploads\/2022\/12\/thumb-kabeh-scaled.jpg","datePublished":"2020-12-08T10:30:04+00:00","dateModified":"2023-09-09T11:09:59+00:00","description":"Projet de marque et de durabilit\u00e9 soumis par Prop\u00f3s \u00e0 l'ONUDI, la division industrielle des Nations unies, sur les textiles palestiniens.","breadcrumb":{"@id":"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/#primaryimage","url":"https:\/\/wearepropos.es\/wp-content\/uploads\/2022\/12\/thumb-kabeh-scaled.jpg","contentUrl":"https:\/\/wearepropos.es\/wp-content\/uploads\/2022\/12\/thumb-kabeh-scaled.jpg","width":2166,"height":2560},{"@type":"BreadcrumbList","@id":"https:\/\/wearepropos.es\/fr\/project\/kabeh-textiles-durables\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/wearepropos.es\/fr\/"},{"@type":"ListItem","position":2,"name":"Projets","item":"https:\/\/wearepropos.es\/fr\/project\/"},{"@type":"ListItem","position":3,"name":"Kabeh, textiles durables"}]},{"@type":"WebSite","@id":"https:\/\/wearepropos.es\/fr\/#website","url":"https:\/\/wearepropos.es\/fr\/","name":"Prop\u00f3s | Sostenibilidad, ESG, Branding y Comunicaci\u00f3n en Madrid, Barcelona y Ginebra","description":"Empresa y agencia consultora en Sostenibilidad, ESG, impacto social, informe no financiero, branding y dise\u00f1o en Madrid, Barcelona y Ginebra","publisher":{"@id":"https:\/\/wearepropos.es\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wearepropos.es\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/wearepropos.es\/fr\/#organization","name":"Prop\u00f3s","url":"https:\/\/wearepropos.es\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/wearepropos.es\/fr\/#\/schema\/logo\/image\/","url":"http:\/\/wearepropos.es\/wp-content\/uploads\/2023\/04\/fondo-generalista.png","contentUrl":"http:\/\/wearepropos.es\/wp-content\/uploads\/2023\/04\/fondo-generalista.png","width":1219,"height":649,"caption":"Prop\u00f3s"},"image":{"@id":"https:\/\/wearepropos.es\/fr\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/wearepropos.es\/fr\/wp-json\/wp\/v2\/project\/31903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wearepropos.es\/fr\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/wearepropos.es\/fr\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/wearepropos.es\/fr\/wp-json\/wp\/v2\/users\/4"}],"version-history":[{"count":2,"href":"https:\/\/wearepropos.es\/fr\/wp-json\/wp\/v2\/project\/31903\/revisions"}],"predecessor-version":[{"id":22989323,"href":"https:\/\/wearepropos.es\/fr\/wp-json\/wp\/v2\/project\/31903\/revisions\/22989323"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wearepropos.es\/fr\/wp-json\/wp\/v2\/media\/31559"}],"wp:attachment":[{"href":"https:\/\/wearepropos.es\/fr\/wp-json\/wp\/v2\/media?parent=31903"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/wearepropos.es\/fr\/wp-json\/wp\/v2\/project_category?post=31903"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/wearepropos.es\/fr\/wp-json\/wp\/v2\/project_tag?post=31903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}